What a fantastic return to NeoCon! We enjoyed seeing everyone back at theMART this year. It was a fantastic turnout and the buzz around the 9to5 Seating showroom and products was electrifying.
This year, more visitors were able to experience the new showroom we moved into in 2021. The larger showroom (Ste. 1095) allows 9to5 Seating to display our growing portfolio of award-winning products and host our very popular Monday night Sips + Seating party. Last year’s Sips + Seating party was great, but this year was a knockout! What a turnout this year! Check out the photos from the party below.
Also, this year, 9to5 Seating added two new murals to the showroom – one facing the hallway and one facing the inside of the showroom. The mural elegantly brings together the color palette of the entire showroom. We were honored to have Liz Flores, a talented Chicago local, breathe more life into the 9to5 Seating space. If you look carefully, you can see the outline of the HÅG Capisco and Lilly chairs. This beautiful new addition to the showroom, along with the new products really speaks to this year’s NeoCon tagline: “Design Makes a Statement.”
In addition to the updated showroom space, 9to5 Seating received the Interior Design Magazine’s HiP Honoree Award for the HÅG SoFi (launching this Fall). You can learn more about the HÅG SoFi and more new product updates at 9to5seating.com/neocon.
9to5 Seating continued our traditional NeoCon Chair Giveaway Contest and gave away two chairs to two lucky winners! The requirement was to take a photo in the showroom, tag “9to5 Seating” and post on their social for a chance to win. You can check out the fun social media posts here.
Check out a virtual tour of the updated showroom here.
What a thrilling NeoCon! Witnessing the 50th year of NeoCon was exciting and fruitful for 9to5 Seating. We featured new products, extensions to our very popular Lilly series, new Vivid fabric card, new M4 mesh card and twelve new plastic colors. We also hosted our first Sips + Seating party on Monday, June 11, with food, drinks and special gift. We, also, gave away custom chairs to twelve lucky winners for our NeoCon Selfie Giveaway Contest! On top of all that, our new Mila chair (available end of this year), was a finalist for the BUILDINGS Media Product Innovations 2018 Award. What a whirlwind!
If you stopped by the showroom and you need a refresh on some of the new products we featured, check them out on our website:
For a visual reminder of some of the products you may have seen in our showroom during NeoCon (Suite #10-109), check out the photos below.
See you at the next NeoCon! And, keep following us on social media (Facebook, Instagram, Twitter) for more updates from 9to5 Seating.
We had a great NeoCon and want to thank our staff and everyone who visited the showroom. NeoCon requires a lot of planning and work but our dedicated team helped bring it all together.
This year, we launched our “The Secret is Out” campaign and from the traffic in the showroom, we can tell the message was well received. We wanted showroom visitors to learn more about what makes up our secret: our unique story, our reshoring effort, the vertical integration of our manufacturing process, forward thinking in terms of design and operations, and, of course, our people.
From our showroom update, display of new 2018 products and updated 2017 products, brand video playing on the showroom monitors, launch of our brand new website and Chair Designer 2.0 the unique story and positioning of 9to5 Seating was definitely loud and clear!
If you missed us at NeoCon, you view some of the event’s highlights below and download our “What’s New at NeoCon” brochure here, to view our upcoming 2018 products.
Till next time!